2020 in Hamburg
The Class of 2020 gathered in Hamburg on 12th April to explore the co-revolution - living, working and learning together.
While not a new concept, the popularisation of co-working is a fairly recent phenomenon. Modern communication, technologies and the ubiquity of internet access makes it possible to work from wherever, whenever: facilitating the contemporary ‘gig-economy’. In response to this trend, a workplace evolution has been taking place in which new, serviced working environments are emerging which go far beyond the traditional office.
Speakers on the trends panel were Billy Kontoulis, International Accounts at ASK4, Gerrit M. Ernst, Executive Partner at Nord Project Immobilien, Travis Todd, CEO at Silicon Allee and Manuel Dingemann, Co-founder at Co-Living Hamburg.
Key points from the session included:
- For real estate investors, developers and operators it is fundamental to understand that demographical and societal changes occur much faster than the typical real estate cycles.
- Student numbers in Germany keep rising, both overall and as the share of internationals. This trend pushes strong demand for student housing, both in first- and second-tier cities.
- Young professionals now have improved PBSA experiences, which has raised both demand and expectations for co-working and co-living spaces.
- The most important aspects users of co-spaces are looking for are community & serendipity, flexibility & affordability, style & services.
- Co-living follows PBSA from an investors perspective. Although we see a growth in investments, there is still a strong need to share trends and best practices on the product.
ASK4 were also delighted to give away an iPad in a prize draw at the end of the session. The lucky winner was Gerd Hoor from Osborne Clarke.
Further information and presentations from the session can be found on The Class of 2020 website here.